July 27, 2021

Strategies for engaging multiple audiences w/ Ted Dillon


Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, talks with Ted Dillon, director of marketing for Clean Energy Ventures, about strategies for engaging multiple audiences.

Stuff we discuss:

  • How CEV markets to three distinct audiences: entrepreneurs, co-investors, and limited partners
  • The need to “differentiate your dollars” to engage entrepreneurs
  • The role that education and thought leadership play in engaging investors 
  • The limits of data and the value of one-on-one engagement
  • Using Slack as an engagement channel

Learn more about Clean Energy Ventures

Connect with Ted on LinkedIn