Aug. 11, 2021

Staying on top of evolving audiences in the cannabis industry w/ John Shearman


Jeremy Shere, founder & CEO of Tribal Knowledge Podcasting, talks with John Shearman, VP of marketing at Applied DNA Sciences.  

Stuff we discuss:

  • The value of trade shows for one-on-one engagement
  • The importance of research and engagement as your audience evolves
  • Unique marketing challenges in cannabis industry 

Learn more about Applied DNA Sciences

Connect with John on LinkedIn