Engage Your Tribe

What does it mean to engage a customer, prospect, or employee? Why does engagement matter, and what are the costs of non-engagement? In this podcast, host Jeremy Shere, Founder and CEO of Tribal Knowledge Podcasting, explores the art and science of audience engagement with a wide range of experts in content marketing, internal communications, corporate communications, customer experience, and more.

Recent Episodes

Why marketing needs a seat at the leadership table w/ Kathleen Lewarchick

Jan. 14, 2022

Kathleen Lewarchick, VP of Marketing at Xngage, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about digital transformation. Highlights: Why marketing needs a seat at the leadership table at the start…

Shifting from product-focused marketing to thought leadership marketing w/ Heather Dondis

Jan. 12, 2022

Heather Dondis, Director of Thought Leadership and Insights at Harbor Capital Advisors, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about shifting from a product-focused marketing strategy to a tho…

The art & science of SEO w/ Jim Lillig

Jan. 10, 2022

Jim Lillig, Digital Marketing Director at Remke Industries, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about Search Engine Optimization (SEO). Highlights: Why most SEO agencies "suck" Why SEO is a…

Building a marketing function from the ground up w/ Amanda Betts

Jan. 7, 2022

Amanda Betts, VP of Marketing at SkillGigs, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about building a marketing function from the ground up. Highlights: Practicing "no" Making a business case fo…

Keeping messaging cohesive across different channels and audiences w/ Rebecca Silver

Jan. 5, 2022

Rebecca Silver, Senior VP of Marketing at LetsGetChecked, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about managing diverse marketing segments. Highlights: The challenges associated with marketing…

Thought Leadership ROI w/ David Shenberger

Jan. 3, 2022

David Shenberger, VP of Marketing and Consulting at CAI, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about the importance of ROI for thought leadership. Highlights: Why measuring ROI for thought le…